Tourism, Hospitality & Events

State Street welcomes nightclub, cocktail bar

New nightclub and cocktail bar Cielo opens on Oct. 11 on State...

Hydrate IV Bar to open Madison location in January

Madison’s west side will welcome the newest location of Hydrate IV Bar,...

Renovated hotel reopens on Alliant Energy Center campus

Following a nearly six-month renovation, the only hotel on the Alliant Energy...

Drury proposes new hotel on long-vacant downtown site

Missouri-based developer Drury Southwest has brought a new proposal for a 205-room...

City’s Room Tax Commission could face $1.3M budget deficit by 2027

Madison’s Room Tax Commission, the panel that distributes funding for tourism and...

Touring Wisconsin

A third straight record-breaking year of tourism in 2024 generated $25.8 billion in...

Forward Festival returns late this month with expanded programming

Entrepreneurs, innovators and creative professionals from across Wisconsin will gather for the...

When WARF met the Wisconsin Ducks

When journalists set out to report a story, their notebooks and audio...

Madison College, UW-Stout partner for hospitality career pathway

Madison College's new articulation agreement with the University of Wisconsin-Stout will pave...

Middleton logs over $200M in 2024 visitor spending

The city of Middleton saw $206.9 million in visitor spending last year,...