Tourism, Hospitality & Events

EAA had a record-high attendance of 704,000 people last year, with visitors from 94 countries, another record

23,400 passes were sold, which accounts for 17% of the 133,670 passes sold in 2026

The event brings over 90 food vendors and live music

The event on Nov. 5 at the Sylvee features culinary experiences from Madison’s most celebrated chefs

There is a new aquatic play structure, family-friendly slide, aqua climbing wall, zipline and more

The reason for the move is that the Art Fair on the Square is taking place around the Capitol Square that day

The event provides discounts from local stores, outdoor dining, live music and more along the full length of State Street

The event will let visitors pick their own lavender and offer live music and farm tours

Proceeds from tournament fees and court sponsorships help reduce financial barriers for Madison College students

This summer’s exhibitions features work that honors cultural identity and reflects on personal and collective experiences