Tourism, Hospitality & Events

Coliseum facelift

For 58 years, the Alliant Energy Center’s Veterans Memorial Coliseum has been...

Great Lakes cruises’ effect on economy predicted to rise in 2026

Gov. Tony Evers’ administration sent out a report on Thursday projecting the...

Three new art installations hope to drive creative energy in historic downtown corridor

The city of Madison is utilizing SafeGrowth, a theory of neighborhood planning,...

UW-Madison research finds overfishing worse than climate change for fish populations

A UW-Madison study concluded that fishing has a greater effect on fish...

State Street welcomes nightclub, cocktail bar

New nightclub and cocktail bar Cielo opens on Oct. 11 on State...

Hydrate IV Bar to open Madison location in January

Madison’s west side will welcome the newest location of Hydrate IV Bar,...

Renovated hotel reopens on Alliant Energy Center campus

Following a nearly six-month renovation, the only hotel on the Alliant Energy...

Drury proposes new hotel on long-vacant downtown site

Missouri-based developer Drury Southwest has brought a new proposal for a 205-room...

City’s Room Tax Commission could face $1.3M budget deficit by 2027

Madison’s Room Tax Commission, the panel that distributes funding for tourism and...

Touring Wisconsin

A third straight record-breaking year of tourism in 2024 generated $25.8 billion in...