Wisconsin Manufacturers and Commerce, in partnership with Johnson Financial Group, announced the 148 nominees who will compete in the 10th annual Coolest Thing Made in Wisconsin contest.
The competition showcases the state’s $73.1 billion manufacturing industry and its career opportunities.
Wisconsin-made products will first compete in a popular vote round beginning Sept. 22. The top 16 vote earners will move on to the Manufacturing Madness portion of the competition, competing in rounds of head-to-head matchups until one winner is ultimately determined.
The 2025 nominees represent a wide array of industries and come from areas across the state.
Voting throughout the contest is open to the public.
The 2025 Coolest Thing Made in Wisconsin will be crowned at WMC’s Business Day event in Madison on Oct. 23.
