Local bars and breweries expect to gain some new customers thanks to the debut of the 2023 Madison PubPass, which is essentially a craft beer passport, according to a report from WMTV NBC-15. For $25, participants get a free pint of beer at 26 participating Madison area bars, breweries, distilleries, and cideries.
The PubPass is available as a physical card participants can have stamped or as a smartphone app. Participants who go paperless will receive a BOGO beer and after 30 days the app reloads and people can return again.
