Financial media company MarketBeat, in a 2025 study to determine the Most Beloved American-Made Products in Every State, ranked Milwaukee-based Harley-Davidson Motorcycles the No. 1 brand in Wisconsin.
The company surveyed 3,015 respondents. Other highly-ranked Wisconsin brands included:
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No. 2 — Sargento Cheese (Plymouth);
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No. 3 — Johnsonville Sausage (Sheboygan Falls);
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No. 4 — Kohler (Kohler); and
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No. 5 — Jacob Leinenkugel Brewing Co. (Chippewa Falls/Milwaukee).
Click here to view the full study results.
