Entrepreneurship program aims to reduce racial wealth gap

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Molson Coors is partnering with Greater Milwaukee Urban League (GMUL), a Milwaukee-based nonprofit offering programs in education and employment for African Americans living in the greater Milwaukee area, to launch the GMUL Entrepreneurship Connection. As part of this program, local Black entrepreneurs will have access to business resources and year-round networking opportunities with likeminded business leaders.

Members of the GMUL Entrepreneurship Connection will also have access to the Black Entrepreneur Initiative platform, which provides resources, tools and ongoing support for Black entrepreneurs to grow their businesses and have access to capital. In 2021, Molson Coors provided access to 200 Black entrepreneurs with 78% of participating entrepreneurs gaining new customers and 66% increasing their revenue.

The GMUL Entrepreneurship Connection will be announced on Thursday, Feb. 23 during the 62nd Annual Whitney M. Young, Jr. Equal Opportunity Day Awards Luncheon, sponsored by Molson Coors. Additionally, Molson Coors will be recognized with The Corporate Advocacy Champion Award. The award honors an outstanding company that advocates for change that benefits the community, commits to diversity and inclusion, and provides economic empowerment that closes the equality gap. Following the awards ceremony, there will be a panel discussion focused on building generational wealth through entrepreneurship.

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