Destination Madison unveiling visitor numbers and tourism stats at Summer Summit

Get Our Email Newsletter
The companies, people and issues shaping business in Madison and the Capital Region.

On June 25, Destination Madison will host its Summer Summit + 2026 Destination Madison Awards.  

The organization will share visitor numbers and how tourism affected the Madison community, as well as announce the winners of the 2026 Destination Madison Awards. The awards honor Madison’s hospitality industry in categories such as sustainability excellence. 

The event will be from 4-6 p.m. at the Overture Center for the Arts at 201 State St.  

Registration is online 

Digital Partners