Len Mattioli, a well-established retail personality in Madison, has sold his electric bike shop and is retiring from working in the retail business after 54 years, according to a Wisconsin State Journal report. Mattioli, now 79, has sold his Crazy Lenny’s Electric Bikes business at 6017 Odana Road after growing the business to be the largest electric bike store in North America. The business was started in 2013 after Mattioli sold American TV, a brand he marketed as “Crazy TV Lenny” in Madison.
Crazy Lenny retires
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