Chocolate Shoppe ice cream was voted to the top spot in the March Madison bracket, where Madison-area attractions went head-to-head, the Wisconsin State Journal reports. The business, which started on Monona Drive as a candy and ice cream shop in 1962, currently has nine Madison-area locations.
It beat UW–Madison’s Lakeshore Preserve, as well as the other Final Four contenders, Overture Center and Henry Vilas Zoo.
