BluDiagnostics was the winner of the Pressure Chamber competition Tuesday evening that took place as part of this week’s Forward Festival activities. The Madison company beat out five other businesses to win an all-expenses-paid trip to California to meet with Silicon Valley investors, as well as earning a consultation with Madison ad agency Lindsay, Stone & Briggs.
As part of the competition, six Madison startups had five minutes each to pitch their products to a panel of five judges, and an additional five minutes to respond to judges’ queries.
BluDiagnostics is developing a device that checks a woman’s hormone levels using a saliva test, which could enable women who are struggling to get pregnant to know days sooner when they will be most fertile.
