Spencer X. Smith

This sales mistake will leave your prospects uninterested in you and your product

I got an email this week from a salesperson who wants me...

Permission to post: NASA doesn’t need a social media policy and neither do you

Like many businesspeople, it didn’t take me long to see the value...

LinkedIn provides business intelligence you can’t afford to live without

Big data. Business intelligence. Predictive analytics. Strategies reserved for huge companies with...

6 tips for using LinkedIn for business (without getting sucked into the social media vortex)

For every person who is addicted to social media, there’s another person...

3 social media strategies to make the most of every conference

One of my early clients when I started doing social media consulting...

3 fears stopping you from embracing personal branding (and how to get over them)

During my social media training sessions, I like to spend a little...

Sun Prairie business excels through real-life social media

Nearly every professional has been to some sort of a networking event...

1 social media number no one is talking about

My friend, a brilliant attorney named Erin Ogden, of OgdenGlazer LLC in...

Do social media the Walt Disney way — How to “plus it”

Mickey Mouse is the reason you’re not using social media the way...

Everyone’s biggest fear about social media and how you can overcome it

At least a couple times per week, major news stories will circulate...