Spencer X. Smith

The digital buyer’s journey — How to nurture your potential clients

Open your inbox and count how many times you’ve received an email...

‘I have to’ v. ‘I get to’: A small change in vocabulary that can change your attitude

Here’s a phrase I’m striving to eliminate from my vocabulary — “I...

How to feel comfortable during your speeches: 3 travel tips

I never thought I’d spend a significant amount of time as a...

20-year-old business lessons from our band’s first album

Before AmpliPhi Social Media Strategies was born, I was a very, very...

Digital and social media marketing: Where does ‘free’ stop and ‘paid’ start?

My kids really love a series of books based on a character...

Why you should post on social media: How to overcome your apprehension

You know much, much more than you think. If you’ve ever thought...

Maximize the impact of your corporate sponsorships with social media

Companies in Madison constantly amaze me with their generosity, both inside and...

Why I was arrested at 4 years old, and the surprising business lesson it can teach you

In 1980, I was dropped off by a police officer at my...

I woke up before dawn for a year. Here’s what I learned and how it will benefit you

I’ve always been a morning person. As a kid growing up, I...

The surprising lesson Ken Griffey Jr. rookie baseball cards taught me about social media

​Like many of you who grew up in the ’80s and ’90s,...