Madison-based KW2, a digital and marketing agency, is now primarily owned by CEO Jennifer Savino and has been certified as a Woman-Owned Business Enterprise (WBE) by the state of Wisconsin. According to a release from the company, Savino became the company’s primary owner in 2020. To receive WBE certification, businesses must demonstrate they are primarily owned, controlled, and actively managed by a woman or women.
After ownership change, KW2 certified as woman-owned
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