In a period of elevated gasoline prices, Kwik Trip, the La Crosse-based convenience store chain, has the best-rated gas stations in America, according to an analysis of Google reviews by the search engine SEO backlinks, and much of it stems from favorable price comparisons.
Kwik Trip, including the stores it runs as Kwik Star, average 4.35 stars in the national ranking, ahead of Holiday Station stores (4.27) and Buc-ee’s (4.27).
Kwik Trip has 18 of the 100 best-rated stations in the country and none of the 100 worst, according to SEO backlinks.
The 588 Wisconsin stations in the ranking average 4.17, which places Wisconsin second among the 47 American states rated.
Colorado’s are the lowest-rated at 3.81 and Montana’s the highest at 4.19.
Most complaints about lower rated stations have to do with the price at the pump, according to Oliver Weston, founder of SEO backlinks.
“Drivers will put up with a lot at a gas station, but the thing that sends them straight to a one-star review is feeling they have paid far more than they would have down the road,” Weston said in a press release.
“Seven in 10 of the recent complaints about the 10 worst-rated stations are about price, with reviewers quoting $7, $9 and even $10 a gallon in California,” he said.
The ranking covers the Google Maps listings of 40 of the largest gas station brands and chains in the US, pulled on Nov. 4. It includes the 22,878 stations with at least 100 Google reviews — with 6,081,941 total reviews — ranked by their average rating.
The top 10 gas station brands and chains, their average star rating and number of stations, are as follows:
- Kwik Trip, 4.35 (562 stations)
- Holiday Stationstores, 4.27 (86 stations)
- Buc-ee’s, 4.27 (55 stations)
- Stewart’s, 4.21 (34 stations)
- Phillips 66, 4.10 (778 stations)
- Marathon, 4.07 (557 stations)
- Conoco, 4.05 (404 stations)
- Exxon, 4.05 (3,029 stations)
- Amoco, 4.03 (35 stations)
- Valero, 4.03 (786 stations)
