On April 30, Cabela’s celebrated the grand opening of its Sun Prairie store with a live band, giveaways, and unique ribbon cutting (via bow and arrow). An estimated 3,000 people stood in line to be among the first inside the 90,000-square-foot facility, complete with mountain replica, aquarium, indoor archery range, and deli. (For information on getting your event featured in the IB Gallery, email jason@ibmadison.com.)
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