Joe Vanden Plas

As the senior writer of In Business Madison, Joe researches and writes content for the monthly print magazine, the daily e-newsletters, and networking events. With 40 years of experience in journalism, including 25 in the Capital Region, the 1983 UW–Stevens Point graduate has covered government, business, athletics, and culture. Outside the office, the Green Bay native enjoys power walks with wife Patty, classic movies, and sporting events.

How a legend was made of advertising quackery

Advertising Hall of Famer Linda Kaplan Thaler loves desperate clients because they...

Cause marketing

Madison marketing executive Dana Arnold paid a virtual visit to a panel...

Are we too divided to learn the right pandemic lessons?

Last month’s roundtable panel explored various construction industry lessons learned from COVID-19,...

Take Five: Area company concentrates on farms and lakes

A promising company that could solve a seemingly intractable problem is still...

Construction & Development roundtable: The office is not dead

Gov. Tony Evers’ “safer-at-home” order identified the building trades as an essential...

Barry Alvarez and the value of quality management

News of Barry Alvarez’s retirement hardly came as a shock. While he’s...

With biogas, farms and lakes can coexist

A number of promising technologies have emerged to prevent phosphorous from farm...

Forest Edge on cutting edge of sustainability

With its one-two sustainable punch, the recently opened Forest Edge Elementary School,...

Madison Originals helps ramp up restaurants

Despite some recent hiccups — see Johnson & Johnson vaccine — we’re...

New Milio’s owner talks change

A homegrown staple has been acquired by homegrown business talent, and the...