Commentary

Insights and perspectives from our editors, contributors, and community voices on business in the Capital Region.

How to drive customers to your business using Pokémon Go

Never before has there been an app, game, or piece of technology...

How being ‘family friendly’ can help companies overcome worker shortages

When Mark Tyler thinks about the future of Wisconsin’s economy, he worries...

Why Code Madison Forward?

“We live in a world where talent is evenly distributed, but opportunity...

Want to make better business connections? Remember names

“Remembering names is only an offshoot of the desire to remember the...

Is your company capturing the benefits of collaborative R&D?

A new report by the Industrial Research Institute in Washington, D.C. forecasts...

Are you planting seeds for growth within your organization?

I marvel at old trees. Especially the giant oaks we have around...

At UW–Stout, a working model for how to prepare students for a career

Depending on how old you are and how long you’ve lived in...

WIIFM — Tune your social media channels to this station

“What should my company share on social media?” is the second most...

7 tested tips to improve employee engagement

Editor's note: The Gray Area is undergoing a format change. Donna Gray...

If I terminate an employee after a 90-day probationary period, do I still have to pay unemployment insurance?

Most likely, yes. But not immediately, and possibly not ever. Contrary to popular...
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