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Web Chef's Cafe


Pinterest – visual asset accelerator
Pinterest – visual asset accelerator
Pinterest, a visual scrapbooking social network site, has taken the world by storm, as people and businesses identify and share images and videos with others around the world. In its 2012 Digital Marketer Report, Internet tracking service Experian estimates that Pinterest utilization has accelerated to the point where it is now the third-largest social network by number of users. Full Story full story
Prognostications – Implications 2012
As the year comes to an end, the gifts have been opened (and some are ready to be returned), and it’s time to think about 2012. To help in this quest, I’ve been tracking predictions and trend projections from throughout the tech, marketing, and online worlds. I thought I’d share some of these with you in this year-end prognostication for 2012, along with giving you some insights on the implications of these projections for your brand and/or business. Full Story full story
Tell it and sell it with pictures
Ever since the advertising trade came up with the cliche “a picture is worth a thousand words,” visualization of content has played a role in simplifying and conveying meaning in a way that text doesn’t always achieve. With text relying on interpretation filtered through the lens of our multitude of experiences, the pictures that are painted from reading about something can be all over the map. Full Story full story
Present while absent
It has been several weeks since I've written a blog posting for the Web Chef's Cafe. Some of you may know that one reason for this deficiency is that while I've been absent in writing a blog posting, I've been present in a new role at In Business as the new digital media publisher. Full Story full story
Article Archives
Web Chef's Cafe
Does Your P.O.E.M. Resonate with Your Marketplace?
January 2011
My Digital Cup Runneth Over
October 2010
On the M-train: Mobile Mover or Mired Marketer?
September 2010
Cue the QR Code: The "Cat" is Back
July 2010
6 Steps to Make Your Company a LinkedIn Superstar
June 2010
An Abbreviated A-to-Z of Marketing Technology TLAs
May 2010
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